How We Make Money

At SovereignBoss, we are dedicated to providing you with transparent, authoritative financial information that is thoroughly researched, fact-checked and independently compliance-checked. Please note that we do not provide any advice. You are required to do your own research.  

It is our mission to equip you with the tools you need, and as part of our commitment to honesty and transparency, we are here to explain how our site stays afloat financially.

How SovereignBoss Funds Its Future

We stand by the principle of full disclosure regarding our financial upkeep and revenue generation. 

Our integrity is not for sale, and we promote full transparency in how we make money.

Here is how we do it:

• Selective Advertising: We feature ads that align with our values, clearly distinguished from our editorial content.
• Affiliate Partnerships: When you purchase a product or service through our recommended links, we receive a commission, at no extra cost to you.
• Curated Sponsored Content: From time to time, we may include content funded by like-minded companies, always clearly indicated.
• Lead Generation: Our equity release partner is Age Partnership

We regularly turn down profitable partnerships and opportunities so that we do not compromise our editorial integrity. Our priority is providing quality content to our readers above all else.

Editorial Autonomy: Our Guiding Compass

Our financial knowledge is the foundation of SovereignBoss, and we maintain complete control over our content. Our financial advice is not influenced by our advertising and is created by an experienced editorial team committed to providing accurate and unbiased information.

Uncompromising Research and Writing

Our squad of financial writers and contributors leverages their know-how to inform your thinking around personal finance. Our focus is on deep-dive research and thorough product evaluations, so our information is not just expert, but underpinned by the latest research. All content receives oversight from our Financial Review Board.

Accuracy and Error Reporting

All our content goes through a rigorous editorial process. Once a draft article is submitted, it is first edited, fact-checked and then checked by our Review Board. Before it is published, it will first be compliance checked by external compliance reviewer, Alpha Capital Compliance Limited, a UK-based compliance consultancy firm.

Where relevant, external links are provided so that you can verify the information provided.

If you do spot an error, please let us know about it. We have a form you can fill out and we will review any requests within 3 business days and make the necessary changes.

Ethics Over Earnings

We put ethics first. Your confidence in us is paramount, and we are committed to transparency around any potential conflicts of interest, always upholding our content’s integrity.

SovereignBoss exists to give you the information you need to ask the right questions. You will still need to do your own research, and an equity release advisor may help you on the way.

Universal Understanding and Timely Updates

We craft our content for everyone, updating it on a weekly, if not daily, basis to stay abreast of the latest financial developments, with revisions clearly marked for your benefit.

Our Operations

For a crystal-clear picture of how we operate here’s where you can find what you need to know:

• Get in Touch: Questions about our financial model? Reach out to us.
• Our Editorial Standards: Discover our rigorous approach to content creation, independent of our financial strategies.
• Legal Adherence: We strictly follow advertising and consumer protection laws.
• Your Data, Our Duty: We take your privacy seriously, especially regarding ad tracking cookies.
• Privacy Matters: Dive into our privacy policy for the specifics on data handling.

Spotted a mistake? Please let us know.